Role:
UI/UX Design
Duration:
6 Months
Outcomes
Empower Users
Enable non-designers to achieve professional results effortlessly.
Simplify the Design Process
Make template customization intuitive and accessible.
Promote Accessibility
Ensure responsive, user-friendly designs that are easy to navigate.
Increase Brand Consistency
Templates that help scale, maintain and develop brand cohesiveness.
Overview
Parabl Solutions is a Google Sites marketplace that brings simplicity and functionality to the no-code design landscape. Designed for professionals and businesses, it offers easy-to-use, customizable templates to help users build professional websites without any prior design experience. Parabl Solutions aims to become the go-to resource for individuals seeking an accessible, high-quality design tool in an increasingly noisy marketplace.
Challenges
In a saturated no-code market, some of the challenges include:
• Marketing a fast, low cost solution over high fidelity options
• Filling in the gap for limited educational support material for this google product
• Creating an easy way for users to add custom domains
• Cultivating awareness and use of the platform
Approach
Instead of positioning it as a website builder, we differentiate it as a business solutions marketplace. This helps to build, manage and grow businesses on the back of Googles robust product integrations. The design approach for Parabl Solutions is centered around three pillars: simplicity, accessibility, and brand consistency. By employing intuitive navigation, clear guidance, and minimalistic interfaces, we created a frictionless experience from template selection to final publication.
Solution
The Parabl Solution marketplace offers a curated selection of Google Site templates categorized by business needs, such as portfolios, landing pages, and intranets. The no-code editor guides users through easy drag-and-drop functionality with helpful tooltips, keeping the design process streamlined. Pre-built elements ensure brand consistency while allowing flexibility. Templates are fully responsive and designed to adapt to each user’s unique branding with just a few clicks, allowing even beginners to create professional-quality websites in minutes.
Tommy Jacobson
